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Florence is often referred to as "Alabama's Renaissance City," has a great outdoor space for advertising. Florence is a city that draws locals as well as visitors to the Alabama Renaissance Faire, in addition to the Frank Lloyd Wright Rosenbaum House which will have a significant impact on campaigns. Think about a billboard along SR 133/133 or US 72 to reach a vast audience. You could also consider a specific approach by placing an advertisement close to the University of Northern Alabama to specifically target students or Florence Mall to attract shoppers.
