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The 12th-largest city in California has a wide array of entertainment and shopping, which makes it an ideal location to advertise outdoor. You could consider putting up a billboard along Tyler Street to target shoppers at the Galleria at Tyler, as well as on Central Avenue to attract those who are heading towards Riverside Plaza. Other roads worth considering include I-215, SR-60, and SR-61 to attract motorists who are coming to the city for an event in The Fox Performing Arts Center.
